Etsy Seller Handbook
My team published articles and in-depth guides (in eight languages) on all the little things you need to know to run a creative business, including pricing, marketing, taxes, shipping and more.
Etsy
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24th September 2018
Etsy Success Podcast
Many Etsy entrepreneurs work in isolation. I created the Etsy Success podcast to help them connect with the Etsy community as they learn best practices from successful sellers and Etsy experts.
Etsy
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17th September 2018
The Ultimate Guide to Product Photography
After our research showed that photos were key to purchasing decisions — and one of the areas where sellers struggled, I led the creation of this popular photography guide.
Etsy
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24th September 2018
What to Sell on Etsy
An SEO gap analysis led me to assign this article on what to sell on Etsy, which quickly became one of the top articles on the Seller Handbook.
Northwestern Mutual
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17th September 2018
Life & Money
My team published this hub of educational personal finance content, including how-to's, personal essays, riveting profiles, and news of the day that impacts your finances.
Northwestern Mutual
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24th September 2018
Redefining Retirement
I launched this series on the "new retirement," which is having the freedom to take a break from work no matter your age. The series showcases how real people are living their lives to the fullest.
Northwestern Mutual
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24th September 2018
Finances in Your 30s: a Start-to-Finish Guide
My editorial team created in-depth guides like this one as well as other gated content to help attract new prospects and retain current clients.
LearnVest
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17th September 2018
LearnVest
I led the redesign and relaunch of LearnVest.com, with engaging essays, how-to articles and financial education for people in their 20s.
An experienced content marketer, I've led content strategy for several large brands, including LearnVest, Northwestern Mutual, and Etsy, where my team created educational and inspirational content for the more than 1.7 million Etsy sellers around the globe.
